Vendor and hybrid setups
Run Vendor, Seller and mixed advertising profiles with a consistent workflow while keeping account structures clearly separated.
Amazon Ads for Vendors
Amazon Vendor advertising software for controlled PPC growth
Sellantica brings core Amazon PPC workflows into one operating layer for Vendor and hybrid brands: campaign structure, bid optimization, search-term analysis, keyword harvesting and transparent change control.
Amazon AdsAmazon Marketing StreamMade & Hosted in GermanyDSGVO / GDPR
What is Amazon Vendor advertising software?
Amazon Vendor advertising software helps 1P brands and Vendor teams manage Amazon Ads more efficiently. It focuses on Sponsored Ads, bids, keywords, product targeting, budgets and performance analysis, while Vendor Central retail processes such as purchase orders and commercial terms remain separate.
Why Sellantica?
Amazon Vendor advertising software for Sponsored Ads: optimize bids, harvest keywords, manage profiles and improve PPC control across Vendor and hybrid setups.
Profit-aware PPC control
Evaluate ACoS, ROAS and product performance together instead of optimizing isolated bid metrics.
Preserve winning history
Keep proven campaigns where they work, then clean up duplication and fill structural gaps without unnecessary rebuilds.
Amazon Marketing Stream
Use fresher signals for operational optimization and dayparting rather than relying only on delayed daily data.
Keyword harvesting
Move profitable search terms into controlled Exact structures and reduce waste with targeted negatives.
Controlled automation
Use rules, confidence and explainable recommendations instead of an opaque black-box optimizer.
How the workflow works
Sellantica brings core Amazon PPC workflows into one operating layer for Vendor and hybrid brands: campaign structure, bid optimization, search-term analysis, keyword harvesting and transparent change control.
Connect advertising profiles
Import existing campaigns without forcing a rebuild.
Audit structure and performance
Identify overlap, weak targets, budget constraints and profitable search terms.
Roll out controlled changes
Apply bid, targeting, negative-keyword and structure improvements progressively and measure impact.
Vendor advertising without spreadsheet sprawl
Start with the campaigns you already have. Sellantica is designed to improve working structures instead of replacing useful history by default.
Frequently asked questions
Does Sellantica support Amazon Vendors?
Sellantica is built around Amazon Advertising profiles and therefore addresses Vendor advertising workflows. Its scope is Amazon Ads/PPC rather than Vendor Central purchasing operations.
Do existing Vendor campaigns need to be rebuilt?
No. Existing campaigns can be analyzed, cleaned up and selectively expanded while preserving useful performance history.
Can Seller and Vendor advertising profiles be managed together?
Multiple advertising profiles can be managed through one operating workflow, which is useful for hybrid brands and multi-marketplace teams.
Which Amazon Ads workflows are covered?
Typical workflows include bid optimization, keyword harvesting, negative keywords, product targeting, campaign structure, budget analysis and performance review.