Single titles and backlists
Organize campaigns by book, series or genre and focus spend on titles that prove demand.
Amazon Ads for KDP, authors & publishers
Amazon KDP ads software for scalable book advertising
Sellantica helps authors and publishers operate Amazon book advertising more systematically: structure Sponsored Products, optimize bids, analyze search terms and turn profitable reader intent into repeatable campaigns.
Amazon AdsAmazon Marketing StreamMade & Hosted in GermanyDSGVO / GDPR
What is Amazon KDP ads software?
Amazon KDP ads software supports authors and publishers with ongoing optimization of Amazon book advertising. It adds structured analysis, bid control, keyword harvesting, negative keywords and performance workflows across individual books, series and backlists.
Why Sellantica?
Amazon KDP ads software for authors and publishers. Optimize book ads, bids, keywords and targeting across titles, series and backlists.
Reader intent from search terms
Harvest profitable queries into Exact keywords and exclude irrelevant traffic with negatives.
Bid and ACoS control
Adjust bids deliberately and compare ad cost against title-level targets.
Series and catalog scaling
Create repeatable advertising structures instead of treating every book as a one-off campaign.
Product and category targeting
Analyze books, authors and categories as additional product-targeting opportunities.
Learning optimization loop
Document changes, measure impact and transfer winning patterns to other titles.
How the workflow works
Sellantica helps authors and publishers operate Amazon book advertising more systematically: structure Sponsored Products, optimize bids, analyze search terms and turn profitable reader intent into repeatable campaigns.
Connect the KDP/advertising profile
Import existing book campaigns and make title-level performance visible.
Find profitable search patterns
Analyze keywords, search terms, targets, bids and budgets by title and campaign.
Scale what works
Expand profitable keywords and targets, contain losers and reuse working structures across the catalog.
More control over Amazon Ads for books
For self-publishers, indie authors and publishing teams that want a repeatable optimization workflow instead of permanent spreadsheet work.
Frequently asked questions
Can KDP books be advertised with Amazon Ads?
Yes. Amazon provides Sponsored Ads solutions for eligible authors and publishers. Sellantica builds on that PPC workflow to support ongoing optimization.
Which campaigns are relevant for books?
Sponsored Products are a common starting point. Depending on eligibility, Sponsored Brands can also be useful for authors or publishers with multiple titles.
Can Sellantica analyze multiple books?
Yes. The workflow is designed around multiple campaigns, titles and advertising profiles, making it relevant for backlists and publishing teams.
Does Sellantica help with KDP keywords?
Sellantica analyzes search-term and keyword performance, helping users harvest profitable terms and reduce irrelevant traffic with negatives.