Run Amazon PPC profitably.
With control over every change.

Every feature is included in every plan. Custom rule sets and advanced agency workflows are available exclusively with Enterprise and Scale access; pricing otherwise follows your monthly ad budget.

Because the price is tied to your ad budget: a smaller budget pays less but gets the same features. During early access, the Founder's Club price applies as well: 50% off for as long as your subscription stays active. From €29/month net (Founder price; list price €58).

No. Every feature is included in every plan; the only exception is custom rule sets (Custom Rules) with Enterprise and Scale access. Plans differ in ad budget and in support and service.

The first 50 paying customers lock in a lifetime 50% discount on their chosen plan. That price stays as long as your subscription is active, with no later price increases.

You pick a product, and Sellantica automatically creates four campaign types (Auto, Broad, Exact, ASIN) with best-practice settings. The entire setup takes just a few minutes.

Sellantica analyzes your search terms daily and identifies keywords with potential. Every suggestion comes with a performance score and quality rating. You decide which ones to apply.

Sellantica combines FBA and FBM inventory with sales data and shows coverage, reorder needs and critical stock-out risks. That way you can assess ad pressure and supply together.

Yes. You can create rules with multiple conditions and formulas, save them as strategy templates and use them in profiles you are authorized to manage. New routines can be checked against historical data first and run in proposal mode.

The MCP connection lets any MCP-compatible AI assistant read profiles, campaigns, ad groups, targets, search terms, negatives, optimization suggestions, harvesting candidates, the structure audit, product coverage, P&L, inventory planning and change history. Every Sellantica user can connect (sign-in via OAuth; personal API tokens remain available for scripts). Changes follow prepare, approve, execute: the assistant first prepares a preview that changes nothing, you approve it explicitly, and only then is it queued. Write access is granted per operation and Amazon profile. See the full guide.

Every optimization suggestion includes a reliability indicator from 0 to 100 and clear reasoning. You decide what gets applied, and afterwards impact tracking shows whether the change was successful.

You can create new campaigns instantly via the one-click setup. You typically receive your first optimization suggestions within up to 3 hours, as Sellantica first processes the initial Amazon reports.

No. The connection runs through Amazon's official Selling Partner authentication (Login with Amazon). Your credentials stay with Amazon. Sellantica only receives access to the data you approve.

Your plan is automatically based on your advertising spend over the last 30 days. Seven days before your next billing date, we check which band you fall into. If your spend rises above the limit of your plan, you move to the next higher plan. If it falls below, you move to a cheaper one.

Yes. Seven days before every plan change, you receive an email with the new plan, the new price and the date. You can see your current band in the dashboard at any time.

Your plan results from your advertising spend; there is no choice. However, if you are moving to a higher plan, you can cancel your subscription up to one day before the change. The higher price will then not be charged.

Yes. You can cancel your subscription at any time in the app, without a notice period. It then runs until the end of the billing period you have already paid for, and no further payments are due after that. Please note: the Founder's Club discount is tied to an active subscription. If you cancel and re-register later, the regular price applies.

Sellantica campaign and profitability data is processed in Germany. Website analytics runs only after your consent. Customer data is not shared with other sellers.

Yes, Sellantica is deliberately built so that even sellers without PPC experience can get started right away. The Starter plan begins at €29/month and can be upgraded any time as your business grows.

Email: info@hof-digital.de | Phone: +49 211 5420 2330 (Mon-Fri, 9 am-6 pm). Usually a reply within 1 business day. Or book a live demo directly.